PIMCO AURORA LLC Redefines Modern Seating with Sleek Side Chair Collection

Newport Beach, CA – October 26, 2023 – PIMCO AURORA LLC, a design-focused company headquartered in Newport Beach, California, is making waves in the furniture industry with its newly launched collection of side chairs. Known for its commitment to quality, innovative design, and lasting value, PIMCO AURORA is quickly becoming a go-to source for designers and homeowners seeking sophisticated, comfortable, and functional seating solutions. Located at 650 Newport Center Dr, Newport Beach, CA, 92660-6310, and reachable at 314-915-6901, PIMCO AURORA isn’t just about furniture; it's about crafting experiences. The company's philosophy centers around understanding how people actually live and work, and translating those insights into furniture that enhances daily life. They believe furniture should be beautiful and practical, stylish and comfortable, and built to withstand the test of time. “We’re not just selling chairs; we’re selling a piece of how people interact with their spaces,” explains a PIMCO AURORA spokesperson. “We focus on meticulous detail, from material selection to construction, ensuring that every piece we create is a testament to quality and design.” Introducing the PIMCO AURORA Side Chair Collection The new side chair collection showcases PIMCO AURORA’s dedication to blending modern aesthetics with exceptional comfort. These aren't your grandma's side chairs! Designed for a range of uses – from dining and office spaces to reading nooks and accent seating – the collection offers a variety of styles, materials, and finishes to complement any décor. What sets these side chairs apart? Let's dive into the details: Versatility is Key: PIMCO AURORA understands that spaces are multi-functional. These side chairs are specifically designed to transition seamlessly between rooms and uses. Need extra seating in the dining room? Check. A stylish addition to your home office? Absolutely. A comfortable place to curl up with a book? You bet. Modern Designs, Timeless Appeal: The collection features clean lines, elegant silhouettes, and a refined aesthetic that fits into contemporary, mid-century modern, minimalist, and even more traditional settings. They're trendy without being fleeting. Premium Materials for Lasting Durability: PIMCO AURORA doesn't cut corners. They source high-quality materials, including: Solid Wood Frames: Many models feature robust solid wood frames (oak, beech, and walnut are common options) ensuring strength and stability. These aren’t flimsy chairs – they’re built to last. Molded Plywood Options: For a lighter, more streamlined look, several chairs utilize beautifully molded plywood, offering both strength and visual interest. Upholstery Choices Galore: Customers can choose from a wide range of upholstery options, including durable fabrics (linen, cotton blends, polyester), luxurious leathers (genuine and faux), and even velvet, allowing for complete customization. The fabrics are chosen for both style and ease of cleaning. Metal Accents: Powder-coated steel or brushed metal legs and accents add a touch of sophistication and ensure stability. Comfort is Paramount: These chairs aren’t just about looks. PIMCO AURORA has paid close attention to ergonomics and comfort. Features include: Contoured Seats & Backs: Designed to provide optimal support and comfort, even during extended periods of sitting. Integrated Lumbar Support: Subtle yet effective lumbar support helps maintain good posture. Padding & Cushioning: Generous padding and cushioning, using high-density foam, ensures a comfortable seating experience. Customization Options: PIMCO AURORA believes in giving customers choices. Many models offer customization options, including: Fabric/Leather Selection: Choose from a wide range of colors and textures. Frame Finish: Select from various wood stains or metal finishes. Leg Style: Choose from different leg styles (tapered, hairpin, splayed) to match your décor. Featured Models: The "Aura" Side Chair: A sleek and minimalist chair with a molded plywood seat and back, available in a variety of colors and finishes. Perfect for modern dining or office spaces. The "Haven" Side Chair: A comfortable and inviting chair with a upholstered seat and back, supported by solid wood legs. Ideal for creating a cozy reading nook or adding extra seating to a living room. The "Nexus" Side Chair: A versatile chair with a metal frame and upholstered seat, offering a contemporary aesthetic and exceptional durability. Great for kitchens, breakfast nooks, or home offices. The "Ember" Side Chair: A statement piece featuring a sculpted back and luxurious upholstery. Perfect for adding a touch of elegance to any room. PIMCO AURORA: More Than Just Furniture PIMCO AURORA isn’t just a furniture company; it's a company committed to sustainability and ethical manufacturing practices. They prioritize using responsibly sourced materials and working with manufacturers who share their commitment to fair labor standards. “We believe that beautiful furniture shouldn't come at the expense of the environment or the well-being of others,” says the spokesperson. “We're committed to doing our part to create a more sustainable and ethical future.” Availability and Pricing: The PIMCO AURORA side chair collection is available for purchase online at [insert website address here] and through select retailers. Pricing varies depending on the model, materials, and customization options. Contact: PIMCO AURORA LLC 650 Newport Center Dr Newport Beach, CA, 92660-6310 314-915-6901 [insert email address here] [insert website address here]