APARAJITA LLC Launches "Bloomies" – The Collectible Doll Series Bringing Joy Through Surprise

PORTLAND, OR – October 26, 2023 – APARAJITA LLC, a Portland-based company dedicated to crafting delightful and imaginative toys, today announced the launch of “Bloomies,” a brand new line of collectible blind box dolls. These aren't your grandma’s dolls – Bloomies are all about fun, personality, and the thrill of the unboxing experience! APARAJITA LLC, located at 5665 NW 126TH TER, Portland, OR, 97229-2577, has spent the last year quietly developing Bloomies, a project born from a desire to create something truly special for collectors of all ages. Reaching them at 904-821-1710, the company's founder, Anya Sharma, explained, “We wanted to tap into that feeling of childlike wonder. Remember getting a surprise gift as a kid? Bloomies are all about bringing that back. It’s not just getting a doll; it’s the experience of finding out who you got!” What are Bloomies? Bloomies are adorable, miniature fashion dolls packaged inside completely opaque blind boxes. Each Bloomie has a unique personality, outfit, and set of accessories. But here's the catch – you don't know which Bloomie you're getting until you open the box! “We’ve designed Bloomies to be super collectible,” Sharma says. “There are different ‘themes’ within the collection, like ‘Garden Friends,’ ‘City Chic,’ and ‘Mystical Creatures.’ And within each theme, there are several different Bloomies to find – including some really rare ones!” The Unboxing Experience APARAJITA LLC has put a lot of thought into the unboxing experience itself. Each blind box isn’t just a simple cardboard square. They've designed it to be part of the fun. Inside, you’ll find: The Bloomie Doll: The star of the show! Each doll is around 3 inches tall and beautifully detailed. A Surprise Outfit: Every Bloomie comes with a unique outfit that reflects their personality. From frilly dresses to cool streetwear, there’s a style for everyone. Fun Accessories: Little accessories like purses, hats, and even tiny pets add to the play value and collectibility. A Collector Card: Each Bloomie comes with a collector card featuring their name, personality description, and rarity level. This helps collectors keep track of their collection and trade with friends. Why are people already obsessed? The initial pre-launch response to Bloomies has been incredible. Social media is already buzzing with excitement, with collectors sharing their "unboxings" and trading tips. “We’ve seen a lot of excitement around the ‘mystery’ aspect,” explains Mark Chen, APARAJITA LLC’s marketing manager. “People love the thrill of not knowing what they’re going to get. It's like a little adventure in every box. Plus, the dolls are just really cute!” Chen also highlights the growing trend of adult collecting. “Blind box toys aren’t just for kids anymore. Many adults are looking for a fun, creative outlet, and collecting Bloomies offers that. It’s a great way to de-stress and connect with a community of like-minded people.” Beyond the Doll: Building a Community APARAJITA LLC isn’t just selling dolls; they’re building a community. The company has launched a dedicated social media presence (Instagram, TikTok, Facebook – @BloomiesCollect) where collectors can share their finds, trade tips, and connect with each other. They’re also planning regular online contests and giveaways to keep the community engaged. “We want Bloomies to be more than just a toy,” Sharma says. “We want it to be a platform for creativity, connection, and fun. We want people to feel like they’re part of something special.” Where to Buy Bloomies Bloomies are available for purchase now on the APARAJITA LLC website ([fictional website address: www.bloomiescollect.com](www.bloomiescollect.com)) and at select specialty toy retailers across the US. Each Bloomie blind box retails for $12.99. APARAJITA LLC is also offering bundle packs for serious collectors. About APARAJITA LLC APARAJITA LLC is a Portland, Oregon-based toy company committed to designing and creating imaginative and high-quality toys that inspire creativity and joy. Founded in 2022, the company is dedicated to fostering a strong sense of community around its products. APARAJITA LLC believes that play is essential for everyone, regardless of age. Their mission is to bring a little bit of magic and wonder into the world, one Bloomie at a time. They are committed to sustainable practices in production and packaging whenever possible. The company is a small, family-owned business passionate about bringing fun and creativity to the world. Their focus is on quality, originality, and building a strong connection with their customers. APARAJITA LLC is confident that Bloomies will become a beloved collectible for years to come. They’re already working on new themes and accessories to expand the Bloomies universe. They're excited about the future and the possibilities for Bloomies.