PIMCO AURORA LLC Redefines Modern Seating with Sleek New Side Chairs

Newport Beach, CA – October 26, 2023 – PIMCO AURORA LLC, a dynamic design and manufacturing firm based in Newport Beach, California, is thrilled to announce the launch of its innovative new line of side chairs. We’ve been quietly building a reputation for quality and design across a range of commercial and residential projects, and these chairs really showcase what we’re all about: blending form and function, and making spaces feel good. For those unfamiliar with PIMCO AURORA, we’re a team of designers, engineers, and craftspeople dedicated to creating furniture and fixtures that elevate environments. We serve clients nationwide, from hospitality groups looking for durable and stylish seating to homeowners wanting a sophisticated touch. We’re not just about making things look good, we’re about solving problems – how do you create a chair that’s comfortable and lasts? How do you design something that fits seamlessly into a variety of aesthetics? These are the questions we tackle daily at our 650 Newport Center Drive headquarters. You can reach us directly at 314-915-6901 to discuss your project needs. A Chair for Every Space But let’s get down to the chairs! We’ve developed a range of side chairs designed to be versatile enough for everything from dining and accent seating to waiting areas and collaborative workspaces. We’ve really listened to feedback from designers and end-users to create something special. “We noticed a gap in the market for side chairs that weren’t either overly trendy and flimsy, or overly traditional and stuffy,” explains lead designer Sarah Chen. “We wanted to create something that felt modern, comfortable, and built to withstand real-life use. It’s about finding that sweet spot between style and practicality.” What Makes These Chairs Different? So, what sets PIMCO AURORA’s side chairs apart? It’s a combination of factors. Thoughtful Design: These aren’t just chairs thrown together. We’ve obsessed over the ergonomics, ensuring comfortable seating for extended periods. The back support is carefully sculpted, and the seat depth is just right. We’ve also focused on clean lines and a minimalist aesthetic that complements a wide range of décor styles. Premium Materials: We don’t cut corners. The chairs are constructed with a solid hardwood frame, providing exceptional durability and stability. We offer a variety of seating materials, including: Polypropylene: A super-durable, easy-to-clean plastic, perfect for high-traffic areas like cafes and waiting rooms. It comes in a bunch of cool colors, too! Molded Plywood: Offers a warm, natural look and comfortable flex. We use sustainably sourced plywood, because we care about the environment. Upholstered Options: We offer a wide range of fabrics and leathers to suit any aesthetic. From luxurious velvet to durable commercial-grade upholstery, we've got you covered. Custom upholstery is also available – want a specific pattern or color? Just ask! Built to Last: We understand that furniture is an investment. That's why we've designed these chairs to withstand the rigors of daily use. The frames are reinforced, the joints are securely fastened, and the materials are chosen for their longevity. We’re confident these chairs will look good for years to come. Stackable & Versatile: Need extra seating for a special event? No problem. Many of our side chairs are stackable, making them easy to store and transport. This is a huge benefit for restaurants, event spaces, and anyone who needs flexible seating options. They also look great mixed and matched. Color Options Galore: We know that color is important. That’s why we offer a huge range of color options, from classic neutrals to bold statement hues. We can even match custom colors to meet your specific needs. Featured Models: Let's take a quick look at some of our most popular models: The "Aura" Chair: This is our flagship model. It features a sleek polypropylene shell and a comfortable contoured seat. Available in a rainbow of colors, the Aura is perfect for cafes, dining halls, and modern living spaces. It’s super easy to wipe clean, too. The "Haven" Chair: If you’re looking for something a little warmer and more inviting, the Haven is the perfect choice. It features a molded plywood seat and back, and is available with or without upholstery. It’s a great option for restaurants, offices, and home dining areas. The "Zenith" Chair: For a more refined look, the Zenith features a minimalist frame and a comfortable upholstered seat. It’s available in a variety of fabrics and leathers, and is perfect for executive offices, waiting rooms, and upscale dining establishments. The "Flow" Chair: A stylish and comfortable chair, designed for both indoor and outdoor use. The Flow chair’s lightweight design and breathable material make it perfect for any setting, from patios to conference rooms. Beyond the Product: PIMCO AURORA’s Commitment At PIMCO AURORA, we're not just about selling chairs. We're about building relationships and providing exceptional customer service. We work closely with our clients to understand their needs and create customized solutions. We also offer a full range of services, including design consultation, project management, and installation. “We really pride ourselves on being responsive and collaborative,” says CEO David Lee. “We want our clients to feel like we’re a true partner in their projects. We’re not happy until they’re completely satisfied.” Availability & Pricing PIMCO AURORA’s new line of side chairs is available for purchase now. Pricing varies depending on the model, materials, and quantity. To learn more about our products and services, please visit our website at [website address - to be added] or contact us directly at 314-915-6901. We’re excited to help you create a space that’s both beautiful and functional. Contact: PIMCO AURORA LLC 650 Newport Center Dr Newport Beach, CA 92660-6310 314-915-6901 [Email address - to be added]